Nothing is perfect in this world and this is a universal truth too. Nobody can fight with this but transformation or finding alternates is the only solution to it. We all must have faced some problems in our childhood like stammering, for our skin tone-we have got some racist titles, etc. But, this is not the end as life keeps moving everyday.
Nescafe in their newly launched ad they are conveying the same message that we should not feel like a defeated personality. So what if we have a disability, this is what makes us unique. There are always a second perception to see the same thing as in the ad the guy who stammers doesn’t lose his heart. He keeps going on towards his goal as he wanted to be a comedian but his stammering stops to perform in front of audience. Someday he finds a solution when he was watching a video i.e. “The Buffering Concept“. Finally he justifies his problem relating to the buffering saying – Time Lagta Hai Yaar Buffer Hone Me. The whole crowd then laugh their heart out and the guy fulfilled his dream by doing so.
The ad came to an end with the character’s voice “Thanks to Nescafe kyuki isne aapko jagaaye rakha or muje lagaaye rakha”.
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